Hallmark Cards - M&A Summary and Business Overview

RetailCompany

Hallmark Cards M&A Summary

Hallmark Cards has acquired 6 companies. It has also divested 2 assets.

Hallmark Cards’ largest acquisition to date was in 1984, when it acquired Crayola for $204M. It’s largest disclosed sale occurred in 1992, when it sold Univision Communications to for $550M. Hallmark Cards has acquired in 6 different US states. The Company’s most targeted sectors include consumer products (34%) and media (34%).

Hallmark Cards Business Overview

Where is Hallmark Cards headquartered?

Hallmark Cards is headquartered in Kansas City, Missouri.

What sector is Hallmark Cards in?

Hallmark Cards is a retail company.

When was Hallmark Cards founded?

Hallmark Cards was founded in 1910.

M&A Summary

  • M&A Total Activity8
    • M&A Buy Activity6
    • M&A Sell Activity2
  • Total Sectors Invested 4
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 2
  • M&A Advisors 1

Hallmark Cards, Inc.

2501 McGee Trafficway,
Kansas City, Missouri 64108
United States,
(816) 274-5111
www.hallmark.com

Hallmark Cards, Inc. is a national retailer of cards, gifts, ornaments, and flowers.


M&A Summary

Buy vs Sell

Year ≤ '20 '21 '22 '23 '24 '25 T
Buy (0.0/yr) # 6 - - - - - 6
vol $204M $204M
Sell (0.0/yr) # 2 - - - - - 2
vol $550M $550M
  8

Most Recent M&A

Company Date Value Type
FeeIn 2012-03-30 - Add-on Acquisition
Los Angeles, California · www.feein.com
Halcyon Studios LLC 2005-12-01 - Divestiture
Los Angeles, California · www.halcyonstudios.tv
DaySpring Cards, Inc. 1999-07-21 - Divestiture
Siloam Springs, Arkansas · www.dayspring.com
Sunrise Greetings, Inc. 1998-09-09 - Add-on Acquisition
Bloomington, Indiana · www.sunrisegreetings.com
Irresistible Ink, Inc. 1998-01-22 - Add-on Acquisition
Minneapolis, Minnesota
Univision Communications, Inc. 1992-04-09 550M USD Divestiture
New York, New York · www.univision.com
Univision Communications, Inc. 1986-01-01 - Add-on Acquisition
New York, New York · www.univision.com
Crayola LLC 1984-06-11 204M USD Add-on Acquisition
Easton, Pennsylvania · www.crayola.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Media 2 (33%) - 2 (100%) 550M (100%)
Consumer Products 2 (33%) 204M (100%) - -
Business Services 1 (17%) - - -
Internet Software and Services 1 (17%) - - -
Total 6 $204M 2 $550M

By Geo

State/Country Buy Value Sell Value
United States 6 204M 2 550M
  New York 1 - 1 550M
  California 1 - 1 -
  Pennsylvania 1 204M - -
  Minnesota 1 - - -
  Indiana 1 - - -
  Arkansas 1 - - -
Total 6 $204M 2 $550M

Top M&A Advisors

Financial Deals
Gruppo & Company
1

Deal Values

buy # Total
$100M to $1B 1 $204M
TOTAL $204M
Largest Crayola LLC
$204M (1984-06-11)
sell # Total
$100M to $1B 1 $550M
TOTAL $550M
Largest Univision Communications, Inc.
$550M (1992-04-09)

M&A Connections

Deals
Acquired from
Strategic(s)
17%
1 (17%)
Divested to
Investor(s)
50%
1 (50%)

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