Qualtrics - M&A Summary, Ownership, and Business Overview

Internet Software And ServicesCompany

Qualtrics M&A Summary

Qualtrics has acquired 3 companies of its own, including 1 in the last 5 years. A total of 1 acquisition came from private equity firms.

Qualtrics’ largest acquisition to date was in 2021, when it acquired Clarabridge for $1.1B. Qualtrics has acquired in 2 different US states. The Company’s most targeted sectors include software (67%) and internet software and services (34%).

Qualtrics Ownership

Who owns Qualtrics?

Qualtrics is owned by CPP Investments, Silver Lake and Susquehanna Growth Equity. It was acquired on March 12, 2023.

Is Qualtrics PE-backed?

Yes. Qualtrics is owned by private equity investors CPP Investments, Silver Lake and Susquehanna Growth Equity.

Qualtrics Business Overview

Where is Qualtrics headquartered?

Qualtrics is headquartered in Provo, Utah.

What is Qualtrics’ revenue?

Qualtrics disclosed revenue of 1,459M USD for 2022 and 1,076M USD for 2021.

How many employees does Qualtrics have?

Qualtrics has 3,455 employees.

What sector is Qualtrics in?

Qualtrics is an internet software and services company.

When was Qualtrics founded?

Qualtrics was founded in 2002.

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity3
  • Total Sectors Invested 2
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 1
  • M&A Advisors 2

Qualtrics

Qualtrics International, Inc.

333 West River Park Drive,
Provo, Utah 84604
United States,
(385) 203-4999
www.qualtrics.com

Qualtrics is a software-as-a-service company that helps clients monitor and gather customer insights. Qualtrics has pioneered a new category of software that enables organizations to deliver the experiences that turn their customers into fanatics, employees into ambassadors, brands into religions, and products into obsessions. Qualtrics was founded in 2002 and is based in Provo, Utah.


M&A Summary

Buy vs Sell

Year ≤ '20 '21 '22 '23 '24 '25 T
Buy (0.2/yr) # 2 1 - - - - 3
vol $1.1B $1.1B
Sell (0.0/yr) # - - - - - - 0
  3

Most Recent M&A

Company Date Value Type
Clarabridge, Inc. 2021-07-29 1.1B USD Add-on Acquisition
Reston, Virginia · www.clarabridge.com
Delighted, Inc. 2018-04-12 - Add-on Acquisition
Palo Alto, California · www.delighted.com
Statwing, Inc. 2016-05-26 - Add-on Acquisition
San Francisco, California · www.statwing.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Software 2 (67%) 1.1B (100%) - -
Internet Software and Services 1 (33%) - - -
Total 3 $1.1B - -

By Geo

State/Country Buy Value Sell Value
United States 3 1.1B - -
  California 2 - - -
  Virginia 1 1.1B - -
Total 3 $1.1B - -

Top M&A Advisors

Financial Deals
Morgan Stanley
1
Legal Deals
Shearman & Sterling
1

Deal Values

buy # Total
> $1B 1 $1.1B
TOTAL $1.1B
Largest Clarabridge, Inc.
$1.1B (2021-07-29)

M&A Connections

Deals
Acquired from
Investor(s)
33%
1 (33%)

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